Harry Zhang
Co-founder
,
Timelaps
Harry Zhang is the co-founder of Timelaps. He started his career as a market research consultant before co-founding HackQuest, a leading developer education and hackathon platform with over 2M users, which was acquired by a public software company. He holds a degree from Emory University's Goizueta Business School. Outside of work, Harry is a World Economic Forum Global Shaper and actively advises tech startups.
Articles:
22
mins read
Best Brand Tracking Tool for 2026: Top 12 Brand Health Trackers Compared
What is the best brand tracking software in 2026? A full comparison of 12 brand health tracking tools: features, pricing, methodology, and reviews from G2 and Capterra.
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10
mins read
Brand Tracking Methodology: Survey, Panel, and Sample Size (2026)
Ultimate guide on brand tracking methodology: the five data collection methods, why surveys are the backbone, how panels work, and the sample size you actually need.
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9
mins read
Social Listening vs Brand Tracking: Why Social Listening Tools Measure the Wrong Things.
Social listening tracks what loud people post online. Brand tracking surveys actual category buyers. Most marketers use social listening for a job it was never built to do.
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12
mins read
What is Brand Tracking? Everything You Need to Know About Brand Health Tracking
Brand tracking is the continuous measurement of how consumers in your category perceive, remember, and choose your brand, compared to competitors, over time.
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Videos:
1 min
Introducing Timelaps: Brand Tracking for Modern Marketers
Timelaps is the AI-native brand tracker. Know if your marketing is working with primary research from 4,000+ consumers. 5x more affordable.
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1 min
Is Our $3M Brand Strategy Working?
Every CMO has lived this meeting. You ask if your brand is working, the agency says 'out of scope,' and a six-figure invoice shows up 8 weeks later.
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44 secs
Where Does the Name Timelaps Come From?
Where does the name Timelaps come from? Dr. Henk Pretorius shares the time-lapse photography analogy and the back story.
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