Timelaps is a modern brand tracking platform that provides continuous, accessible, research-grade insights to brand teams. It replaces slow, expensive traditional brand research with real-time clarity.

How is Timelaps different from traditional brand tracking?

Traditional brand research is slow, expensive, and buried in decks. Timelaps provides always-on tracking with real-time updates, a modern design-led interface, and clear human explanations without jargon.

Timelaps is built for marketing and insight teams who need to see, share, and act on brand performance. It's designed for brands previously priced out of traditional trackers.

What does Timelaps show?

Timelaps shows not only what is happening with your brand, but why it's happening and what to do next. It provides agency-level depth without agency-level cost.

What is 'insight in motion'?

Insight in motion is Timelaps' core concept: continuous brand intelligence that updates in real-time, giving teams the confidence and momentum to move faster.

We

Agencies

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Timelaps gives your agency quantifiable, always-on consumer insights, collected from real consumers in your clients’ categories.

Win more pitches. Prove your impact. Walk into every client review with proof.

Timelaps gives your agency quantifiable, always-on consumer insights, collected from real consumers in your clients’ categories.

Win more pitches. Prove your impact. Walk into every client review with proof.

Brand tracking on auto-pilot.

Brand intelligence, rebuilt for agencies that move fast and deliver results.

Cheaper

5x more accessible than traditional alternatives.

Better

Research-grade insights from 4,000 real consumers.

Faster

Set up in days.
Always-on. Self-updating.

Your clients want proof.

CMOs are under pressure to defend every dollar. The brand work you do drives long-term topline growth. But social dashboards show only engagement and quick conversions. CFOs want proof.

Your clients want proof.

CMOs are under pressure to defend every dollar. The brand work you do drives long-term topline growth. But social dashboards show only engagement and quick conversions. CFOs want proof.

Sounds familiar?

You are not alone. Same conversations happen inside every agency partner we talk to.

We are the best creatives, not the best scientists. We need help.

The client CEO expects the campaign to drive impact in one month. How do I prove the long-term awareness lift?

We lost a deal because we couldn’t provide outcome-based pricing.

By the time the brand study lands, we’ve already shipped the next campaign.

Performance always wins because they can prove ROI with a f**king dashboard.

What makes Timelaps different?

Timelaps helps your agency prove impact with numbers, building competitive advantage.

Without Timelaps

Instinct. Stories. Replaceable.

How legacy tracking holds your agency back.

Pitch on instinct.

Reads are 3-6 months old. Data is no longer relevant.

Millions spent, but you can’t prove they moved the brand.

Defend retainers with stories, not proof.

Six-figure trackers your clients won’t sign off.

When budgets tighten, agencies are the first cut.

With Timelaps

Data. Proof. Indispensable.

How modern agencies prove value and become clients’ partners.

Pitch with hard data.

A live read, refreshed monthly.

Tie every campaign to a measurable shift.

Defend retainers with proof.

The most accessible brand tracker.

Become the partner your clients can’t afford to drop.

Without Timelaps

Instinct. Stories. Replaceable.

How legacy tracking holds your agency back.

Pitch on instinct.

Reads are 3-6 months old. Data is no longer relevant.

Millions spent, but you can’t prove they moved the brand.

Defend retainers with stories, not proof.

Six-figure trackers your clients won’t sign off.

When budgets tighten, agencies are the first cut.

With Timelaps

Data. Proof. Indispensable.

How modern agencies prove value and become clients’ partners.

Pitch with hard data.

A live read, refreshed monthly.

Tie every campaign to a measurable shift.

Defend retainers with proof.

The most accessible brand tracker.

Become the partner your clients can’t afford to drop.

Without Timelaps

Instinct. Stories. Replaceable.

How legacy tracking holds your agency back.

Pitch on instinct.

Reads are 3-6 months old. Data is no longer relevant.

Millions spent, but you can’t prove they moved the brand.

Defend retainers with stories, not proof.

Six-figure trackers your clients won’t sign off.

When budgets tighten, agencies are the first cut.

With Timelaps

Data. Proof. Indispensable.

How modern agencies prove value and become clients’ partners.

Pitch with hard data.

A live read, refreshed monthly.

Tie every campaign to a measurable shift.

Defend retainers with proof.

The most accessible brand tracker.

Become the partner your clients can’t afford to drop.

Built for Work Agencies Actually Do.

Six ways Timelaps makes your agency offerings stronger.

Win more pitches.

Walk into new business meetings with real, quantifiable brand data on the prospect’s category. Show them where they sit versus competitors and how much you can help them improve.

Prove your impact.

Connect every campaign to movements in marketing and financial metrics. Pinpoint the lift in awareness, consideration, usage, and preference. Defend the retainer with data, not just stories.

Lead the strategy conversation.

Always-on data makes you the one with answers in the room. Set the agenda and show proof before anyone asks for it. Become the strategic partner clients keep.

Grow every account.

Timelaps shows where each client’s brand can grow: poor awareness, weak consideration, and low preference. Every gap is a data-backed case for an expanded scope that’s mutually beneficial. Sell more, better, faster.

Set measurable, time-bound targets.

Set goals based on industry benchmarks. Measure your client against competitors and category norms, so “good” is a defined, measurable number, not a subjective feeling.

Build your case for marketing award entries.

Agencies build credibility by winning awards, such as Effie Awards and IPA Effectiveness Awards. Timelaps helps agencies demonstrate the effectiveness of their brand marketing strategies.

Become a Timelaps Partner.

By joining Timelaps’ partner program, you will gain exclusive access to our partner-only benefits.

Timelaps works closely with every partner and designs each benefit to be of real value to your business.

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Commission or discount on every referral.

Partner pricing when bundling Timelaps into retainer.

Exclusive access to proprietary brand tracking studies.

Dedicated partner success manager.

Early access to Timelaps insights.

Direct communication channel with Timelaps founders.

Co-marketing opportunities: press, research, case studies, events, billboards.

Invitations to private Timelaps events and executive dinners.

FAQs.

Can’t find the answer you’re looking for?  
Reach out to our team: hello@timelaps.io.

Is Timelaps built for agencies?

We love agencies. Timelaps' CEO, Henk Pretorius, Ph.D., bootstrapped the largest digital research agency in Africa and exited it to Insites Consulting (now Human8), where he served as Managing Partner. Timelaps is built for agencies, by former agency owners.

Who pays for it? The agency or the client?

Either works. Most clients pay directly and you keep the strategy seat; some partners bundle Timelaps into their retainer at wholesale rates. We fit the commercial model to how you work.

We are interesting. How long does onboarding take?

Days. We handle everything: survey setup, census-matching, panel recruitment, fieldwork, data cleaning... Your first benchmark reads lands in 30 days; partner agencies get priority onboarding.

What markets or regions do you cover?

82 markets across North America, LATAM, EMEA, APAC, and beyond. Census-matched panels run continuously, reaching hundreds of millions of real consumers. If it's a market your client cares about, chances are we track it.

Can we manage multiple clients’ trackers in one place?

Yes. Manage each client’s brand in one workspace. Switch accounts with one click. Compare results across your full portfolio. Built for how agencies actually work.

Can we white-label the reporting?

Book a call with us. We are happy to chat!

What if our client already has brand tracking?

Most do, and most use legacy solutions: quarterly or annual waves, traditional metrics, slow to read. Timelaps either replaces that tracker or runs alongside it. Ask us about add-on packages that complement what they already have.

FAQs.

Can’t find the answer you’re looking for?  
Reach out to our team: hello@timelaps.io.

Is Timelaps built for agencies?

Who pays for it? The agency or the client?

Either works. Most clients pay directly and you keep the strategy seat; some partners bundle Timelaps into their retainer at wholesale rates. We fit the commercial model to how you work.

We are interesting. How long does onboarding take?

Days. We handle everything: survey setup, census-matching, panel recruitment, fieldwork, data cleaning... Your first benchmark reads lands in 30 days; partner agencies get priority onboarding.

What markets or regions do you cover?

Can we manage multiple clients’ trackers in one place?

Yes. Manage each client’s brand in one workspace. Switch accounts with one click. Compare results across your full portfolio. Built for how agencies actually work.

Can we white-label the reporting?

Book a call with us. We are happy to chat!

What if our client already has brand tracking?

FAQs.

Can’t find the answer you’re looking for?  
Reach out to our team: hello@timelaps.io.

Is Timelaps built for agencies?

Who pays for it? The agency or the client?

Either works. Most clients pay directly and you keep the strategy seat; some partners bundle Timelaps into their retainer at wholesale rates. We fit the commercial model to how you work.

We are interesting. How long does onboarding take?

Days. We handle everything: survey setup, census-matching, panel recruitment, fieldwork, data cleaning... Your first benchmark reads lands in 30 days; partner agencies get priority onboarding.

What markets or regions do you cover?

Can we manage multiple clients’ trackers in one place?

Yes. Manage each client’s brand in one workspace. Switch accounts with one click. Compare results across your full portfolio. Built for how agencies actually work.

Can we white-label the reporting?

Book a call with us. We are happy to chat!

What if our client already has brand tracking?